Your production
is everywhere.

PDF

invoice_0042.pdf

PDF

W-9_gaffer.pdf

review_v3.mov

PDF

callsheet_day1(2).pdf

moodboard

XLS

budget_v4.xlsx

PDF

Quote_FINAL_v7.pdf

crew contacts

214

214 unread

DOC

shotlist_FINAL_final.docx

receipts

XLS

rates.numbers

One base for all of it.

Run your production from one place. From the crew call to the final cut to the last invoice.

Book a demo See how it works

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Productionsrunongroupchats,spreadsheets,PDFsandrandomdisconnectedapps.CreativeBaseputsallofitinoneplace,soyoucanhaveacentralizedworkspace.

01 / Productions

Every production, at a glance.

Every job you are running in one table: its phase, its team, what it needs from you, when it is due and what it is worth. Home opens on the few things that need you today.

Phase, team, due date and quote
What needs you, every morning
The next 30 days on one timeline

Productions

6 of 9

New production

Running4Opportunities2Finished3All9

ProductionPhaseTeamNeedsDueQuote

Slow BurnRue Marlow · Music videoShoot

+33 thingsOct 21$48,600

NoirMaison Vale · CommercialPost

1 thingOct 10$96,400

Field NotesNorthwind · CommercialPre-production

+14 thingsNov 4$72,800

SS27 LookbookArcadia · PhotoPre-production

NothingNov 12$28,500

TidewaterCoastline Coffee · BrandedPost

NothingOct 15$41,200

Night DriveLow Hours Records · Music videoOpportunity

NothingDec 2$36,000

Needs you3 things

1Deposit on signing is 9 days overdueNorthwind · Field NotesChase it

283% of the budget is spentRue Marlow · Slow BurnReview budget

3No call times on Day 1Rue Marlow · Slow BurnAdd times

02 / Opportunities

Win the next one.

Every pitch on a board from lead to won, with the odds of each stage and a forecast of what is likely to land. When it is won, it becomes the production. Nothing is retyped.

Lead, quoted, sent, won
A forecast weighted by stage
Won moves straight into production

Opportunities

2 out for signature · $48.4k if they land

BoardForecast

Lead 210%

Aurora launch film

Aurora · product film

Call booked Thu$140k

Spring capsule

Arcadia · photo

New lead$18k

Quoted 140%

Field Notes 2

Northwind · follow-up

Sent today$64k

Sent 265%

Night Drive

Low Hours Records · music video

Shoot 2 Dec$36k

Holiday cutdowns

Coastline Coffee · social

Opened 6d ago$12.4k

Won 1100%

SS27 Lookbook

Arcadia · photo

Closes 9 Oct$28.5k

ForecastSales pipeline

StagePitchesValueWinExpected

Lead2$158k10%$15.8k

Quoted1$64k40%$25.6k

Sent2$48.4k65%$31.5k

Likely to land$72.9k

SS27 Lookbook moved into production

03 / Calendar

Every shoot day, one calendar.

Shoots, deliveries and milestones from every production sit next to your own calendar. Connect Google Calendar, send invites with a Meet link, and see the whole month at once.

Month, week, day and timeline
Google Calendar, connected
Invites with a Meet link

Oct 12 – 16

Shoots, deliveries and milestones from every production, with your own calendar

Today New event

MonthWeekDayTimeline

Mon 12Tue 13Wed 14Thu 15Fri 16

07:0008:0009:0010:0011:0012:0013:0014:0015:0016:0017:0018:00

Tech scout

Casting review

Field Notes

Shoot day 1

Pasadena · Slow Burn

Shoot day 2

Mission Road Stage

Picture lock

Gym

Grade session

Noir · Lumen Color

First cut due

Meeting · Noir

Grade session

Thu 15 Oct · 15:00–17:00

Lumen Color, Burbank

This meeting has a Google Meet link.

3 invited

Invites go out from your Gmail.

31Google CalendarConnected · shoots and deadlines synced

04 / Overview

Open a production. It is all there.

The brief, the milestones, the crew and the money on one page. Quote, spent and margin sit beside what happened today, so you know where the job stands before anyone asks.

Brief and milestones
Quote, spent and margin
Every change, as it happens

Productions / Rue Marlow

Slow Burn

Rue MarlowShootDue Oct 21Next: Shoot in 3 days3 things need you

Crew chat Share

OverviewCreativeBudgetCrewCall sheetTasks6FilesPost

One night in an empty house in Pasadena. Rue at the piano, the room going dark around her. Long lenses, practical light, nothing that looks lit.

Milestones3 of 6

KickoffSep 22

Creative lockSep 30

Budget lockOct 3

ShootOct 13

First cutOct 17

DeliveryOct 21

Crew5 of 8 confirmed · Crew

Kenji

Ben

Marcus

Theo

Lucía

Nia

Quote$48,600

Spent$31,420

Margin35%

ShootOct 13 · in 3 days

DeliveryOct 21 · in 11 days

Mike Serra owns this

Activity

Kenji confirmed Day 12h

Ari sent the call sheet to 8 crew5h

Dana approved the treatment1d

Mike moved Lock wardrobe2d

05 / Mood boards

Board it.

Drop references, frames and notes onto a board and share it with the client or the DP. The look is agreed before anyone rolls.

Images, notes, links and shots
Everyone on the same canvas
Lives inside the production

Text

Note

Link

To-do

Line

Shot

Comment

Upload

Overcast only. If the sun comes out, we wait.

Mike · Note

Rue

06 / Shot list

Shot-list it.

Every shot, lens and move in one list that the whole crew reads from. Check shots off on the day and know exactly where you stand.

Location, angle, lens and move
Times cascade from day start
Direct mode checks shots off

+ Add Shot Day Start6:00 AM

Shots

Locations

#Ref.SceneLensMovementStart

DIRECT

Directing

2 / 15 done

WRAP

Lamp, eyes closed

Scene · Bedroom · 50mm · one lamp

07 / Budget

Your budget, your template.

Start from the AICP template, or upload the spreadsheet you already use: you say what each column is and it becomes your template. Estimate, actuals and change orders roll up into the topsheet, with your margin beside it.

AICP or your own template
Estimate against actuals
Change orders and the client quote

Topsheet

Production budget

Actuals

Change orders1

Client quote

Crew costs

Client quote$48,600

Estimate$41,750

Actuals$31,420

Change orders+$1,200

Net profit$7,250

Margin15%

Topsheet

75% of the estimate spent · 15% margin ($7,250 net) · 1 change order pending

SectionEstimateActualVarianceSpent

APrep crew$2,400$2,400$0

BShoot crew$11,850$12,350−$500

CLocation$4,200$3,800$400

EProps & wardrobe$2,600$1,940$660

GEquipment rental$6,900$7,420−$520

LDirector's fee$6,000·$6,000

PPost-production$7,800$3,510$4,290

Total$41,750$31,420$10,330

Use my own budget template

You confirm what each column is; nothing is guessed.

1File2Columns3Check4Save

Studio budget 2026.xlsx · Sheet 1 · header row 4

Acct100Code

DescriptionDirector of PhotographyLine name

Days2Days

Rate1,800Rate

Fringe %0Ignore

Total3,600Total

CancelCheck the rows

08 / Crew

Book the crew with one link.

Everyone you book gets a crew pass. They confirm from their phone, send their details, W-9 and invoice, and see their call time when the sheet goes out. No account, nothing to download.

Confirm or decline, no account
Paperwork comes back on its own
Their days and call, on their pass

8 booked · 5 confirmed · 6 W-9s in

Each person gets one link: they confirm and send paperwork when booked; their call time appears when you send the call sheet.

Send all 3 passes

NameRateDays · callPassPaperwork

Kenji WatanabeDirector of Photography$1,800/d2 of 2 daysCall 6:30am · Tue 13ConfirmedCall sheet sent 10 OctW-9 ✓ · Details ✓

Ben Carter1st AC$650/d2 of 2 daysCall 6:00am · Tue 13ConfirmedCall sheet sent 10 OctW-9 ✓ · Details ✓

Marcus HaleGaffer$750/d2 of 2 daysCall 6:00am · Tue 13Opened, no answerCall time on pass · sheet not sentNo W-9

Lucía GómezHair & Make-Up$600/d1 of 2 daysCall 8:00am · Wed 14ConfirmedWaiting on the call sheetW-9 ✓ · Details ✓

Nia BrooksWardrobe Stylist$650/d2 of 2 daysNo call time yetSentWaiting on the call sheetNothing sent yet

Serra & Levin books you Working with Rue Marlow

SLOW

BURN

Marcus Hale · GAFFER

Crew pass

Marcus, you’re booked on Slow Burn.

Ari Levin has you down as Gaffer, Tue 13 – Wed 14 Oct. Confirm and this link becomes your call sheet, map and contacts.

ShootTue 13 – Wed 14 Oct

Your call6:00am

WherePasadena, CA

Your wrapEstimated 7:00pm

Reply by Sat 10 Oct

Confirm

Can’t make it

No account needed. This link is yours.

09 / Call sheet

Call sheets that check themselves.

Build the day once: call times, location, parking, the nearest hospital, the weather and the run of show. It tells you what is missing before you send, and everyone sees their own call.

Tells you what is missing
A call time for each person
Sent to the crew, or as a PDF

Day 1 · Tue 13Day 2 · Wed 14 PDF Send to crew

2 things missing:nearest hospital·1 person without a call

The dayPeopleScheduleFiles

6 of 8 confirmed

Mike SerraDirector06:30✓ Confirmed

Kenji WatanabeDP06:30✓ Confirmed

Ben Carter1st AC06:00✓ Confirmed

Marcus HaleGaffer06:00Sent

Theo ParkKey Grip06:00✓ Confirmed

Lucía GómezHMU07:30Sent

Rue Marlow · Call sheet

Slow Burn

Day 1 of 2 · Tuesday 13 October

General call

06:00

Wrap19:00

Sunrise · Sunset07:02 · 18:24

Weather74° / 57°, clear

LocationThe Arroyo House
1140 Linda Vista Ave, Pasadena
Parking: street, north side

Nearest hospitalHuntington Hospital
100 W California Blvd · 6 min

06:00Crew call, load in

07:30Rue in the chairHMU

09:00Scene 1 · the pianoShots 1–6

13:00Lunch

14:00Scene 2 · the hallwayShots 7–11

10 / Tasks

Everyone knows what is next.

Tasks with owners and dates, grouped by what is late, what is today and what is this week, as a list or a board. Type @ to hand one to someone.

List or board
Owners, dates and labels
Late shows first

ListBoard

EveryoneAssigned to me

1 of 7 done

Add a task and press Enter. Type @ for a person

Overdue 1

Chase the depositHighAdmin

Oct 7

Today 2

Lock wardrobe with RueIn progressPre-pro

Today

Confirm the piano tunerPre-pro

Today

Next 7 days 3

Day 1 wrap and offloadShoot

Oct 13

Send selects to LeoPost

Oct 15

Book the gradePost

Oct 16

Done 1

Location agreement signedAdmin

Oct 2

To do

Confirm the piano tuner

Book the grade

In progress

Lock wardrobe with Rue

Done

Location agreement

11 / Files

All your paperwork, inside the project.

Permits, contracts, releases, treatments and cuts. Every file lives inside its production, and board images, cuts and the crew's paperwork file themselves.

Permits, contracts and releases
Boards, cuts and paperwork file themselves
Links to rushes, next to the rest

All files

64 files · Slow Burn

Search files Add link Upload

Film permit

PDF

Film permit · Pasadena.pdf

Oct 8

Agreement

PDF

Location agreement.pdf

Oct 2

48 clips

Rushes, day 1

Link · f.io

Release

PDF

Talent release · Rue.pdf

Oct 12

Treatment

PDF

Treatment v3.pdf

Sep 28

0:42

Bleachers, take 4.mov

Oct 13

All files64

From the production

Boards22

Cuts3

Paperwork11

From messages14

Folders

Permits3

Contracts6

Releases9

Insurance1

12 / Post

Feedback on the exact frame.

Each deliverable gets its own upload, editor link, client review and approval. Clients leave notes at the exact second, inside the rounds of notes you set.

One card per deliverable
Notes pinned to the timecode
Rounds you set, then approval

Deliverables

3 deliverables · 1 approved

Add deliverable

Hero film, 30s

TV and online

Client review

Round 2 of 2 · 1 open note

Cutdown, 15s

Instagram feed and Stories

Approved

1 of 2 rounds used

Drop the cut, or click

Cutdown, 6s

Pre-roll

Waiting for the cut

2 rounds of notes

Noir · Hero film, 30s

Client review · round 2 of 2

Approve

0:12.2 / 0:30.0

Love the window light.

0:04.1Resolved

Hold on her two more frames.

0:12.2Resolve

13 / Finance

Know where the money is.

What you have collected, what is owed, what is late and what to set aside for tax, across every production. Every payment coming in and every bill going out, in one ledger.

Owed, overdue and what you owe
Tax set aside as you go
Every payment, in and out

Finance

Serra & Levin · 9 productions

Add a receipt New invoice

OverviewMonthsDocuments2

Collected, all time

$412,860

of $596k booked · 69% in the bank

Owed to you

$118.4k

11 payments

Overdue

$24.3k

2 late

You owe

$6.2k

4 bills due

Set aside for tax

$41.9k

30% of profit

In and outBy month, last six

May

Jun

Jul

Aug

Sep

Oct

Coming in4Going out4

$24,300 overdue

PaymentStatusWhenAmount

Deposit on signingNorthwind · Field NotesOverdue9 days late$24,300

Balance on deliveryCoastline Coffee · TidewaterPaidOct 2$20,600

Second paymentMaison Vale · NoirDueOct 14$32,100

Deposit on signingArcadia · SS27 LookbookDraftOct 20$14,250

14 / Invoices

Get paid.

Turn the budget into a quote or an invoice on your own letterhead, send it or download the PDF, and track the deposit and the balance until the last payment lands.

Your own quote and invoice template
Download the PDF or send it
Deposit and balance tracked

Invoice Preview — Standard

Serra & Levin

studio@serralevin.co

Los Angeles, CA

Invoice

INV-2026-0014

Date: Oct 1, 2026

Bill To

Dana Reyes

Maison Vale

dana@maisonvale.com

Project Info

Maison Vale | Noir

Type: Commercial

Shoot: Oct 21, 2026 · Delivery: Nov 12, 2026

DescriptionAmount

Pre-production$6,200.00

Production, 2 shoot days$24,800.00

Equipment & G&E$8,900.00

Post-production, edit, colour and sound$8,600.00

Subtotal$48,500.00

Total$48,500.00

Payment Schedule

MilestoneDue Date%Amount

DepositOct 1, 202650%$24,250.00

Final, on deliveryNov 12, 202650%$24,250.00

Production Company

Signature & Date

Client

Signature & Date

Serra & Levin · studio@serralevin.co

Payment milestones

$24,250

Collected $24,250 · 50%

Deposit · 50%Paid

Final · 50%Unpaid

Invoice sent to Dana Reyes

15 / Tax pack

Tax season, already done.

Crew invoices arrive checked against what they entered. W-9s and 1099s are tracked for everyone you paid, and the whole year exports as one pack for your accountant.

Crew bills checked for you
W-9 and 1099 status per person
One export for your accountant

Ready for your accountant

Tax year 2026 · 4 of 5 done

ShareExport tax pack

Every client invoice filed14 invoices · $596k

Every contractor bill filed38 bills · $214k

W-9 from everyone you paid $2,000 or more1 missing · Request it

A receipt behind every expenseAll 61 matched

1099-NEC list built6 contractors · due Jan 31

A zip: every invoice in and out as PDF, receipts, W-9s, a 1099 summary and a CSV your accountant can open.

Contractors you paid

WhoW-9FilesPaid 2026

Kenji WatanabeDPOn file1099-NEC$21,600

Marcus HaleGafferMissing1099-NEC$9,000

Ben Carter1st ACRequested · 3d ago1099-NEC$7,150

LCLumen ColorGradeOn fileCorporation, none$6,400

Bills · To review

Ben Carter · 1st AC, 2 days $1,300

What they entered matches what the invoice says

16 / Directory

Everyone you have worked with.

Everyone you book lands in your directory with what they charged you, every job you did together and the paperwork on file. Places, vendors and companies too, and new studios and creatives to discover.

Rates and history per person
Missing paperwork, flagged
Places, vendors and companies

A workspace for your partners.

Run a studio with the people you make things with. Everyone works on the same productions, and the talk, the voice notes and the frames stay next to the work.

A studio with members and admins
Choose which tabs each person sees
A room for the studio and each production

Slow Burn👥 9

Yesterday

Ari Levin6:40 PM

The school said yes to the stadium. We have the bleachers from 6 to 11.

Kenji Watanabe✉ by email7:02 PM

Test from the rented room. One window, no fill. It’s enough.

Today

Rue Marlow9:14 AM

0:21

Mike Serra9:20 AM

That's the tempo for the walk home. Omar, cut to that.

Message Slow Burn

GIF

Crew on this production get this as an email and can reply to it.

Studio

Serra & Levin

In this room

MikeOwner

AriAdmin

SamMember

RueArtist

KenjiCrew

✉ By email · 4. They reply from their inbox. No account.

And the rest

The small things that eat your day.

Call sheets

Built once, sent to the crew, confirmed by each person.

Google Calendar

Shoot days and calls land in everyone's calendar.

Google Drive

Bring your existing folders along.

Change orders

Extra day? The client approves it from a link before you shoot it.

Portfolio that books you

A page of your work that takes the enquiry.

Pipeline

Leads to quotes to productions, in one board.

Voice notes

Say it on the way to set. It stays with the production.

Updates where you already read them.

Export to Excel

Budgets and books, one click out.

Crew on any phone

Their pass, call time and map from one link. No app, no account.

Sun and weather

Golden hour and forecast for the location.

Client portal

Approvals, deliverables and invoices in one link.

Made for the people who run the shoot

ProducersProduction companiesDirector-producersLine producersExecutive producersProduction managersCreative studiosContent agenciesMarketing agenciesMarketing teamsCorporate marketing departments

Grizzo · your production AI

Meet Grizzo.

It knows your productions, your crew and your numbers. Ask it for the thing, and it does the thing.

Seeing: All Projects & Account Data

All Projects

Build tomorrow's call sheet for Slow Burn and send it to the crew.

Had a readDay 1 · The Arroyo House, run of show

Looked it upCrew roster · 12 people with call times

Looked it upWeather, Pasadena · overcast, sunrise 7:02 AM

Worked it outCall 5:30 AM · first shot 6:40 · wrap 6 PM

✦ Grizzo proposes

Send the Day 1 call sheet for Slow Burn to 12 crew. Each person gets their own call time and can confirm from the email.

✕ Cancel

One base.

See it on your own productions. Book a call and we walk you through it, then set it up with you.

Book a demo

A 30 minute call with the founder. Then we set you up, one to one.

> creativebase.ai <

Your productionis everywhere.

One base for all of it.

Every production, at a glance.

Win the next one.

Every shoot day, one calendar.

Open a production. It is all there.

Board it.

Shot-list it.

Your budget, your template.

Book the crew with one link.

Call sheets that check themselves.

Everyone knows what is next.

All your paperwork, inside the project.

Feedback on the exact frame.

Know where the money is.

Get paid.

Tax season, already done.

Everyone you have worked with.

A workspace for your partners.

The small things that eat your day.

Meet Grizzo.

One base.

Your production
is everywhere.